Use-cases
WhatsApp Notifications can be used for a varied number of use-cases.
- Deliver content to a specific target audience
- Engage subscribers by sharing regular updates
- Reinitiate conversation with cold users
Here are some of the use-cases:
| Title | Description | Examples |
| Account Update | Notify the user about updates or changes to their accounts. | The profile has changed, Preferences are updated, Settings have changed, Membership has expired, Password has changed |
| Payment Update | Send a message to a user of a payment update for an existing transaction. | Send a receipt, Send an out-stock notification, Notify an auction ended, Status on a payment transaction has changed |
| Personal Finance update | Confirm a user's personal financial activity. | Funds transfer confirmation or update, Other transactional activities in financial services |
| Shipping Update | Notify the user of a change in shipping status for a purchased product | Product is shipped, Status charges to in-transit, Product is delivered, Shipment is delayed |
| Reservation Update | Notify the message recipient of updates to an existing reservation. | Itinerary changes, Location changes, Cancellation is confirmed, Hotel booking is canceled, Car rental pick-up time changes, Room upgrade is confirmed |
| Appointment Update | Notify the message recipient of a change to an existing appointment. | Appointment time changes, Appointment location changes, Appointment is canceled |
| Transportation Update | Notify the message recipient of updates to an existing transportation reservation. | Flight status changes, Ride is canceled, Trip is started, Perry has arrived |
| Ticket Update | Send the message recipient updates or reminders for an event for which a person already has a ticket. | Concert time changes, Event location changes, Show is canceled, A refund opportunity is made available |
| Issue Resolution | Notify the user of an update to an issue that was initially reported on the chat | The issue is resolved, Issue status is updated, Issue requires a request for additional information |
| Alert | Send important updates or news to users. | Business hours/hours of availability times |
Example Messages
Example WhatsApp notifications messages for the above use cases:
| Use-case | Example |
| Account Update |  |
| Payment Update |  |
| Personal Finance update |  |
| Shipping Update |  |
| Reservation Update |  |
| Appointment Update |  |
| Transportation Update |  |
| Ticket Update |  |
| Issue Resolution |  |
| Alert |  |